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Inside DIFFA DINING BY DESIGN 2016

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Great food, good music, a beautiful setting and a few surprises. The art of bringing people together around the dinner table is at the heart of what we do at Crate and Barrel, and that’s why we were thrilled to partner once again with DIFFA, the Design Industries Foundation Fighting AIDS, as a Diamond Sponsor at the organization’s recent DINING BY DESIGN fundraiser at Pier 92 in New York City.

DINING BY DESIGN has been the country’s premiere design industry fundraiser for 19 years running, and Crate and Barrel is proud to support the cause. The five-day NYC version of the event (which is held in cities around the country) raises almost $1 million each year, and those funds are used to award grants to charities that provide treatment, care, services, education and advocacy for those impacted by HIV/AIDS.

Is it bragging if we say that our table installation at this year’s DIFFA DINING BY DESIGN was, well, a visual showstopper?

Much of the credit for that goes to Amy Buchanan and Patrick Janelle of Spring Street Social Society, a New York-based underground dinner series whose supremely creative clandestine events are one of the hottest tickets in town.

With simple white dishes seemingly flying out of the wall and dining chairs covered in creamy, outrageously plush fur, our table installation looked like a surrealist dreamscape.

But the vibe at our table during the Gala Dinner was irreverent and fun thanks to Spring Street Social Society’s ingenious surprise moments–from napkins soaring through the air in a choreographed dance to a mentalist who passed eerily accurate notes about guests’ lives down the table throughout the meal.

“At Crate and Barrel, we’re all about making beautiful products that are meant to be enjoyed every day,” says Steve “Woody” Woodward, Crate and Barrel’s President who, along with CEO Doug Diemoz, hosted our gala dinner table. “This partnership was so exciting because it gave us the chance to use our products in totally unexpected ways.”

Photography: Diane Hu Photography

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