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Behind the Scenes — Creating Our Well Nested Kids & Baby Bedding

September 3, 2014

Post by Elizabeth Olwen, designer behind Nod’s Well Nested bedding

Hello out there! I’m Elizabeth Olwen and I couldn’t be more pleased to be here to share a behind-the-scenes look into the inspiration behind my new Well Nested organic kids and baby bedding collection with the lovely folks at the Land of Nod. It’s close to my heart!

Well Nested Kids & Baby BeddingI remember the first bedding that I got to pick out for my own bedroom when I was a little girl. I felt like a princess and it felt so special to crawl into my bed every night and sleep under a print of large, soft pink rose petals. Patterns have been a passion of mine for as long as I remember. And when I grew up and discovered that I could be the one designing those beautiful patterns that people live with day in and day out, I knew I’d found my calling. As most fresh-faced pattern designers, I made a list of dream clients and hoped to one day see the dreams become reality. For me, The Land of Nod was at the very top of the list. And I always hoped that I could create bedding that another little girl or boy would swoon over in their own bedrooms. So, it’s so exciting to be here to tell you about my first bedding collection with the Land of Nod.

This collection was based around the theme of the bird’s nest, which I think is an adorable theme for babies. I am a nature-lover and one of my favorite things to do is to go camping, and ultimately, for long walks through the forest. I love foraging for motifs and shapes that can inspire my work. And I often emerge from the forest with visions of the forest floor, which is covered in twigs and branches, berries and plant life, and the sounds of birds and squirrels and other wildlife chit-chatting in the forest. These walks continually inspire my work. I’ll sit down and draw for hours in hopes that a theme or idea will take shape. I love the concept of a mama bird doing her own foraging in the forest, gathering what she can to make a nest for her eggs. And it’s something that we humans love to do too. So for me, the theme of nesting was a natural fit for a bedding collection for little ones.

Well Nested Kids & Baby Bedding Doodles Well Nested Kids & Baby Bedding Doodles 2 Well Nested Kids & Baby Bedding Doodles 3The collection began with the irresistible idea of crib sheet with a large nest, in which a baby would sleep. The coordinating collection is based on the surrounding forest environment and raw materials for building a nest of your own… A twiggy, branch pattern. A duvet of acorns, berries, feathers, mushrooms and pine cones. And a few egg, acorn and twig coordinates. All in a soft modern color palette. And it only seems natural that it’s all made from comfy organic cotton.

Well Nested Kids & Baby Bedding Crib
I couldn’t be more pleased with the collection. The collection is available for baby (pink or blue), toddler (pink or blue) and kids (pink or blue). And while I know the bedding was intended for kids, I don’t think I’ll be able to resist getting some of my own, seeing that the designs are also available in double and queen! I hope that the collection is the perfect backdrop as you watch your baby birds grow, and that little girls and boys that get tucked into it every night have that same very special feeling that I did when I was a little girl. Stay tuned for more fun products collaborations coming soon!

Elizabeth Olwen is a Surface Pattern Designer from Toronto, Canada who creates patterns for fabric, stationery, apparel and décor.