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The Cover Story

December 30, 2011

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The inspiration for our Winter 2012 catalog cover came from the many collective hours our team spends on pinterest. We came across the work of maricor/maricar, twin sisters from Australia who are making the most beautiful type from embroidery and cut paper.

We met them via email and commissioned a custom embroidery of the word “sale.” We knew we wanted it to be red, but left the rest up to them.

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They did the work first in pencil, sending us several options.

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Then they provided fabric swatches for us to choose our background. Love the denim! Then they worked their magic.

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Once the piece was completed, they shipped it to us in the states and we took about a million pictures of the very photogenic little piece of art.

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The detail and craftsmanship are astounding.  Hope you enjoyed this month’s cover. We’d love to hear what you thought.

Feel free to comment below, or email me anytime at danielle.kurtz@landofnod.com.

 

Danielle Kurtz

Creative Director @ Nod